Norwegian Discount Airline in It for the Long Haul
Norwegian Air Shuttle ASA aims to become the first European discount carrier to launch long-haul operations, with flights to New York and Bangkok scheduled to start in early 2013, the company's chief executive said Friday. In the same way that low-cost carriers, including Ryanair, EasyJet and Norwegian, have put other airlines under pressure within Europe "we're going to see the same shift in long haul," CEO Bjoern Kjos, a former fighter pilot, told The Associated Press in an interview.